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Strategy & Marketing for Entrepreneurs and Businesses

Dr Ijeoma & Co. is a strategy and marketing consultancy that supports entrepreneurs and businesses in:
- Increasing visibility across industries and markets
- Developing effective marketing systems that promote consistent growth
- Engaging the right audience through digital and social platforms
- Positioning for long-term success with brand strategy and storytelling
- Assisting contractors during the pre-bid phase — helping them present the strongest representation, visibility, and brand story to boost their chances of winning contracts

Meet Dr. Ijeoma, PhD

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I’m Dr. Ijeoma Okoligwe—strategist, marketing expert, storyteller, and business coach.

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With over 15 years working in corporate digital strategy and a Ph.D. in Communication (specializing in advertising), I help founders, creators, and changemakers build brands that are clear, culturally grounded, and built to last.

 

I’m also the CMO and part-owner of Afribarn Auto Parts—an international auto parts company with locations across Abuja and Lagos, and growing. I know firsthand what it takes to scale a business with intention, structure, and strategy.

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As the founder of Dr. Ijeoma & Co., I bring that same strategic clarity to early-stage and scaling brands—from service providers and content creators to industry disruptors and community-led startups.

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In just a few short months, I’ve grown a thriving business community across Instagram, Facebook, and TikTok by sharing real, actionable business advice and brand strategy especially for Black and brown entrepreneurs often left out of traditional marketing spaces. My content is equal parts smart and soulful, because marketing shouldn’t feel performative—it should feel like alignment.

I also mentor young women, especially first-gen and minority founders, who are learning to lead boldly and build authentically. Through free digital tools, low-cost offers, and accessible education, I make it easier to start and scale, even without a huge team or budget.

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And the results? Clients who are finally confident in their voice, booked out with dream clients, or launching new revenue streams that actually convert.

So whether you're just starting or ready to scale, I’m here to help you lead with strategy, structure, and soul.


Because your story deserves to be seen, heard, and paid.

Our Services

Whether you're launching, growing, or realigning—these offerings are built to meet you where you are.

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🧠 1. Brand Voice Development

👉🏾 Best for: Founders who feel all over the place and want their voice to finally click.

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Craft a cohesive, authentic voice that feels like you.


Includes:
✔ Brand tone + personality guide
✔ Messaging pillars
✔ Elevator pitch + social bio
✔ “How to talk about your brand” script

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📲 2. Social Media Strategy & Content Planning

👉🏾 Best for: Business owners who post inconsistently or aren’t seeing results online.

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Turn your scroll into strategy with content that works on purpose.


Includes:
✔ 30-day custom content calendar
✔ Caption templates + prompts
✔ Hashtag strategy
✔ Engagement roadmap
✔ Optional: Reels/TikTok ideas

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💬 3. Marketing Coaching (1:1 Intensive)

👉🏾 Best for: Founders who need clarity fast and want expert eyes on their ideas.

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A deep-dive call to map out your next move and give you a clear plan.


Includes:
✔ 75-minute Zoom session
✔ Pre-call intake form
✔ Custom roadmap
✔ 1 week of follow-up email support

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🎯 4. The Bold Brand Starter Kit (Done-for-You)

👉🏾 Best for: Founders launching or rebranding who want strategy + visuals aligned.

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End-to-end package to build or refresh your brand from the inside out.


Includes:
✔ Brand voice development
✔ Mini brand visuals (logo + moodboard)
✔ IG bio + 3 captioned launch posts
✔ Kickoff + wrap-up call

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🔍 5. Audit & Glow-Up: Brand Review Service

👉🏾 Best for: Brands that feel stuck, messy, or off-message.

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A fresh pair of expert eyes on what’s working—and what’s not.


Includes:
✔ 20–30 min video audit (IG, site, or deck)
✔ Brand alignment scorecard
✔ 3–5 action steps
✔ 1 rewired caption, hook, or tagline

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📢 6. In-Platform Social Media Ad Training

​👉🏾 Best for: Founders and small teams who want to run their own ads confidently—without wasting money on trial and error.

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Learn how to create simple, effective ads directly in Meta, TikTok, or LinkedIn—without hiring an agency or feeling overwhelmed by dashboards. This 1:1 session walks you through the basics of building ads that convert, even on a starter budget.

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Includes:
✔ Live walkthrough of ad setup on your platform of choice
✔ Breakdown of ad types, targeting, and budgeting
✔ Real-time screen share + Q&A
✔ Swipeable ad copy formulas and visuals tips
✔ Follow-up email summary + resource list

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The Signature Growth Package
 

Need something more tailored?
Not every business fits neatly into a box — and neither do I. If you're building something bold and need more than a one-size-fits-all service, my Custom Strategy & Brand Growth Package might be right for you.​

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This offer is perfect for service providers, coaches and creators ready to scale with systems, as well as startups and small businesses needing 360° marketing strategy & implementation.

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Whether you need help with launch planning, brand positioning, content strategy, systems, or scaling; I co-create the roadmap and walk it with you.

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🛠 What This Can Include (Customize Per Client)

  • Weekly strategy sessions & accountability

  • Brand positioning + voice development

  • Launch planning (products, services, or apps)

  • Social media content + campaign strategy

  • Email marketing setup and flows

  • Website optimization (copy, flow, user journey)

  • Community-building strategy

  • Hiring guidance & team structure

  • Platform-specific growth (IG, TikTok, YouTube, etc.)

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📦 How It Works

  1. Free Discovery Call
    We chat through your goals, roadblocks, and priorities.

  2. Custom Proposal
    I build a strategy package tailored to your business — 1, 2, or 3 months.

  3. Onboarding + Kickoff
    We dive in with clear goals, deliverables, and weekly sessions.

Work with us

Let’s build your brand with intention. Whether you're just starting or scaling, I’d love to help you get clear, consistent, and confident in your voice, strategy, and visibility.

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Here’s how it works

Step 1: Fill out the quick form below

Step 2: I’ll review your goals + needs

Step 3: We’ll connect via email or book a quick discovery call

Step 4: If we’re aligned, we start building!

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What You Can Get Help With:

  • Brand voice development

  • Social media strategy + content planning

  • 1:1 brand and marketing coaching

  • In-platform ad training (Meta, TikTok, LinkedIn)

  • Done-for-you starter kits + brand clarity audits

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Ready to get started?

Get in Touch

  • Instagram
  • TikTok

drijeomaandco.com

Thanks for submitting!

Brand Like a Boss:
A Brand Strategy Workbook for Entrepreneurs Who Want Results

You don’t need another Canva logo or cute IG post, you need clarity.


This workbook walks you through the exact steps to build a brand that connects, converts, and grows with purpose.

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Whether you're launching a new offer or rebranding your whole business, Brand Like a Boss gives you the clarity and confidence to show up like the CEO you are.

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💼 What's Inside:

  • Mission, Vision & Core Values prompts

  • Ideal Audience Clarity worksheet

  • Brand Voice & Messaging framewor

  • Visual Identity toolkit (moodboard, font & color palette)

  • Brand Story + Elevator Pitch builde

  • 90-Day Brand Action Plan

  • Affirmations for bold brand energy

  • Bonus: QR code to book a strategy session with Dr. Ijeoma

📥 You’ll Receive:

  • 1 high-quality, fully designed digital workbook (PDF)Instant download link after purchase

🎯 Perfect For:

  • New or growing entrepreneurs

  • Minority-owned or women-led businesses

  • Coaches, creatives, and consultants

  • Anyone ready to stop guessing and start branding with intention

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📌 Notes:

  • Digital product only—no physical items will be shipped

  • Due to the nature of digital products, all sales are final

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